Techniques Of Strategic Management

Techniques Of Strategic Management

Curious to know what techniques are used during strategic management? Here is a brief intro.

The world of business is truly fascinating. Businesses provide livelihood to the majority of the human race. Even farmers also depend on businesses to sell their products and get inputs for farming.

However, to most of us, the world of business remains a mystery. In these series of blogs, we try to unravel the mysteries of business.

In this blog we will learn about ‘Techniques of Strategic Management.’

Name Description
The Boston matrix The Boston matrix is one of the most widely used strategic analysis techniques. It divides business activities into four categories:

  • Stars – activities that have high market share and high market growth
  • Cash cows – activities that have low market growth, but high market share
  • Wildcats – activities that have high market growth, but low market share
  • Dead dogs – activities that have low market share and low market growth.
McKinsey 7-S framework This technique analyzes a firm’s organizational design by looking at 7 key internal elements: strategy, structure, systems, shared values, style, staff and skills, in order to identify if they are effectively aligned and allow organization to achieve its objectives
PESTLE Analysis Pestle analysis provides a framework for investigating and analyzing the external environment for an organization. It gives an overview of the whole environment from different angles. Companies use this tool when they are planning to launch a new project/product/service etc. or when they want totrack the environment, they’re operating in.

PESTLE stands for Political, Economic, Social, Technological, Legal and Environmental

Porter’s Five Forces Porter’s Five Forces is a simple but powerful tool for understanding the competitiveness of your business environment, and for identifying your strategy’s potential profitability. These are

  1. Bargaining power of suppliers
  2. Bargaining power of customers
  3. Threat of new competitors
  4. Threat of substitutes
  5. Threat of competitive rivalry
Balanced scorecard A strategic planning and management tool to measure organizational performance beyond traditional financial measures aligned to organization’s vision and strategy. Helps in monitoring progress against objectives and adapt strategy as needed and enables balanced planning and thinking.
Business capability analysis Capability maps provide a graphical view of capabilities. Capabilities describes ability of an enterprise to act on or transform something that helps achieve a business goal or objective. Capabilities describe outcome of performance or transformation, not how it is performed. It helps to align business initiatives across multiple units of the organization
Business case Formally or informally, justify investments based on estimated value compared to cost. Spend time and resources on business case proportional to the size and importance of its potential value. Business cases do not provide intricate details. 
Business model canvas Comprises 9 building blocks describing how an organization intends to deliver value.
As a diagnostic tool, use elements of the canvas as a lens into current state of business, especially with respect to relative amounts of energy, time, and resources currently invested in various areas. This is a widely used and effective framework to understand and optimize business models.
Decision analysis Supports decision-making in complex, difficult, or uncertain situations. Examines and models possible consequences of different decisions.  Helps to determine expected value of alternative scenarios, assess importance placed on different alternatives, assess options based on objective criteria rather than emotions and construct suitable metrics to compare financial and non-financial outcomes.
Decision modeling Show how repeatable business decisions are made using data and knowledge. Decision tables help in managing large numbers of parameters and facilitates shared understanding.
Financial analysis Explore financial aspects (benefits and costs) of an investment. Helps in objective (quantitative) comparison of investments. Here, assumptions and estimates are clearly stated and uncertainty is reduced by identifying and analyzing influencing factors.
Risk analysis Identify, analyze and evaluate uncertainties that could negatively affect value, develop and manage way of dealing with risks. It can be applied at multiple levels – strategic, tactical or operational.
SWOT analysis SWOT is an acronym for Strengths, Weaknesses, Opportunities, and Threats. A framework for strategic planning, opportunity analysis, competitive analysis, business, and product development. It helps to quickly analyze various aspects of current state, and environment prior to identifying potential solution options.


About Adaptive US

Adaptive US is world’s #1 leading IIBA EEP. It is the only training organization that provides IIBA certification training with Success Guarantee. Adaptive is a World Leader in IIBA CBAP training, IIBA ECBA training, IIBA CCBA training, , IIBA CBDA training, IIBA CCA training and IIBA AAC training.

Adaptive is a global leader in business analysis certification training with 800+ internationally certified professional. It also conducts BA skill training on Jira, BPM, MS Visio, Balsamiq, UML, Interview Preparation as well as Resume Preparation.

Adaptive has published following books on business analysis-

  1.  The Handbook of Business,
  2.  1000 BA Interview Questions,
  3.  Business Consulting 101,
  4.  Practical Requirements Engineering,
  5.  Agile Business Analysis,
  6.  Big Book Of Corporate Jargons,
  7.  Giant Book of BA Techniques,
  8.  Stories for Trainers,
  9.  Practice BA Techniques with Lucidchart,
  10.  Mastering CPRE-FL,
  11.  CPRE-FL Question Bank,
  12.  A Beginner’s Guide to IT Business Analysis.